Market Research Insights and Research Findings
Latest Market Research Insights
Nearly 3 in 5 American adults believe GM food is unsafe
February 2015 - Food
Despite a large proportion of scientists believing that genetically modified (GM) food is perfectly safe, nearly 3 in 5 (57 per cent) of American adults are not confident that GM food is okay to consume, as opposed to the 37 per cent who claimed that they… Read more...
Just 7 per cent of workers are given paid time off to volunteer
February 2015 - Voluntary
A recent survey of 2,029 British adults by Charities Aid Foundation has found that less than 10 per cent of employees are given paid time off work to volunteer. A further 22 per cent admitted that they are unsure whether paid time off in order to volunteer… Read more...
Energy providers more unpopular than banks, survey reveals
February 2015 - Utilities
A recent survey by The Guardian has found that 46 per cent of people dislike energy suppliers more than companies in any other sector. The survey required respondents to choose 2 or 3 companies they disliked the most, in order to determine which sector was… Read more...
Average American spends just $8 when visiting an Art Museum
A recent survey of 236 members of the Association of Art Museum Directors in the United States has provided an insight into the ecosystem of North America’s museums. According to the report entitled: “Art Museums by the Numbers 2014”, of… Read more...
Advertising unhealthy food should be regulated, British Heart Foundation claims
February 2015 - Food
Health campaigners have called for tougher regulations on adverts promoting unhealthy foods. The negative sentiment surrounding TV adverts has come on the heels of the findings of a recent survey, which claimed that children are pestering their parents for… Read more...
