Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

US Market Research Survey Shames Airlines with the Rudest Flight Attendants

May 2014 - Sport, Leisure and Tourism

Airfarewatchdog conducted the poll with 3,400 frequent fliers, asking them to assess which airline had the rudest in-flight attendants. Spirit Airlines got a quarter (26%) of the vote, easily beating Air Canada, which came in second with fourteen per cent… Read more...

Eating Greens Will ‘Not Make Children Happy’: Government Survey

May 2014 - Health

The Department of Health funded report, carried out by analysts at NatCen Social Research, on figures provided by the Millennium Cohort Study, has found that children who enjoy ‘unhealthy’ things such as sweets, fizzy drinks or television, in… Read more...

Market Research Finds One Third of UK Adults Struggling to Afford Healthy Food

May 2014 - Food

According to research from the British Heart Foundation, which polled 2,444 adults, two-fifths (39%) of adults in the UK sacrificed health benefits for cost when doing their grocery shopping. Two thirds said they wanted to eat more healthily, but nearly half… Read more...

Survey - Canada’s Aviation Inspectors Concerned About Aviation Safety

May 2014 - Transport & Infrastructure

A survey conducted on behalf of the Canadian Federal Pilots Association (CFPA), indicates that two thirds (67%) of Canadian aviation inspectors believe the current system increases the risk of a major aviation accident, up from three fifths (61%) in 2007.… Read more...

Survey - Australians Plan to Increase Travel Spend

May 2014 - Sport, Leisure and Tourism

According to TripAdvisor’s TripBarometer survey, the annual global average spend on travel is $5498 but in 2014 Australian travellers plan to spend an average of $13,831. The accommodation and traveller survey showed a rise in plans made by Australian… Read more...

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