Market Research Insights and Research Findings
Latest Market Research Insights
Survey Shows Social Workers Are Unlikely To Act Quickly On Neglect Cases
October 2013 - Health
Research by Community Care and the National Society for the Prevention of Cruelty to Children (NSPCC) has revealed child neglect is not a priority for social workers. Three fifths (60%) of respondents said there was pressure to downgrade cases of neglect… Read more...
Research Reveals What Advertisers Really Think About Facebook
October 2013 - Media and PR
The consensus from 1,200 Ad Age subscribers polled in a survey done in conjunction with RBC Markets in August – the third study since June 2012, just prior to Facebook’s IOP – shows that in fifteen months, Facebook changed from an experimental… Read more...
Survey Reveals That Word Of Mouth Is The Best Form Of Advertising Among Filipino Consumers
October 2013 - Media and PR
Results from the Nielsen’s Global Survey of Trust in Advertising showed that nine in ten (89%) Filipino respondents placed the highest level of trust in word-of-mouth communication. The trend also continued through-out neighbouring countries in Southeast… Read more...
Survey Reveals Seven Tenths Of Companies Are Concerned Over Social Media Risks
October 2013 - Media and PR
A recently published survey, from Grant Thorton, examining corporate social media risks and rewards found that seven tenths (71%) of executives said their company was concerned about possible risks posed by social media, but only a third (36%) reported having… Read more...
Survey Reveals Why Utilities Consumers Do Not Switch Energy Providers
September 2013 - Utilities
Levels of switching between providers in the energy industry are at an all-time low, with only a tenth (16%) of consumers changing supplier last year. Research from uSwitch.com shows that almost half of consumers are afraid that they will have to “go… Read more...