Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Opinion Survey Reveals Mothers Day Buying Trends

March 2013 - Retail

Market research by price comparison website PriceGrabber has revealed the current views and trends associated with Mother’s Day. Firstly, it was discovered that Britons have mixed opinions about this traditional annual celebration - 41% of respondents… Read more...

Survey Uncovers Importance of Good Leadership in UK Businesses

March 2013 - Professional Services

In line with the upcoming twelfth annual National Business Awards which recognises excellence, innovation and ethics in UK companies, British organisations of all sizes took part in a survey to reveal the qualities that are regarded as most important… Read more...

Market Research Sees Online Customer Reviews Valued Highly by Travellers

March 2013 - Sport, Leisure and Tourism

Commissioned by online review site TripAdvisor, a survey (the first of a series of bi-annual studies) has been conducted on the most popular travel and hospitality industry trends as well as how hotels are responding to the rising importance of customer… Read more...

Survey Reveals Young Professionals in Britain Mostly Eat Quick Fix Meals

March 2013 - Food

A survey by Harbour Salmon Co. Infusions has shown that the UK’s young professionals have become The Pot Noodle Generation, with the average respondent cooking a proper meal only once a week. Hectic lifestyles and heavy work schedules are the main reasons… Read more...

Poll Finds Consumers Fed Up with Shabby Customer Service Call Centres

March 2013 - Business Support

A new poll of 1,000 consumers in the US and UK on behalf of BT and Avaya has revealed that people are increasingly put off by poor service from call centres. In total, as many as 70% of the respondents believe they often know more than the customer… Read more...

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