Market Research Insights and Research Findings
Latest Market Research Insights
Poll Reveals Europeans Keen On Green Driving
January 2013 - Automotive
A consumer study sponsored by Ford of more than 6,000 people across EU countries including the UK has discovered the rising popularity of environmentally friendly cars. Ford commissioned the poll to better understand the opinions and attitudes of Europeans… Read more...
Survey Finds Britons Increasingly Going Online for Suitable Recipe Inspiration
January 2013 - Food
A survey of 2,000 people by Italian food company Sacla has revealed that nearly half of the cookbooks bought as Christmas presents this year will never be read or used. While the typical British adult owns 10 cookbooks, on average four of these will… Read more...
Survey Finds Caravanning More Popular Than Ever for Affordable UK Holidays
January 2013 - Sport, Leisure and Tourism
Despite the weak state of the economy, caravanning holidays are extremely popular according to a survey by The National Caravan Council (NCC). The UK caravan industry is doing exceedingly well, which not only demonstrates its resiliency, but also proves… Read more...
Market Research Uncovers Demographic of Britons Least and Most Likely to Speed
January 2013 - Automotive
A new study has revealed the types of professionals most and least likely to have points on their licence because of speeding, measured by their car insurance quotes. The findings showed that high ranking professions such as barristers, directors,… Read more...
Poll Indicates Business Travel Market Stable for 2013
January 2013 - Business Support
The AirPlus International Annual Travel Management Study, which polled 2,101 travel managers from 21 countries, has demonstrated that the industry is optimistic about the New Year. The majority of UK travel managers are positive about business travel… Read more...