Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey of Financial Sector Finds Concern over Staff Retention

August 2012 - Professional Services

A survey by recruitment company Robert Half has shown that despite the poor economy which includes the job market, CFOs and finance directors are concerned about retaining key staff. In total, two thirds (66%) of respondents claimed they were very or somewhat… Read more...

Insight Research Finds UK Businesses Failing to Maximise SMS Marketing

August 2012 - Media and PR

A report based on a recent study of 600 firms by TextLocal has shown that that the majority of UK businesses are missing out on lucrative opportunities by being unaware of the high consumer conversion rates offered by SMS marketing. The "Great British… Read more...

Technology Companies Positive about Sector but Negative about Wider Economy

August 2012 - Information Technology

A survey published by Intellect, the trade association for the UK technology sector, has demonstrated optimism within IT businesses despite the poor state of the economy. Company CEO’s who took part in the research claimed to have enjoyed success over… Read more...

Survey Finds Mortgages Least Expensive in Scotland

August 2012 - Housing

A survey report has revealed the most affordable mortgage regions in Britain, with the Top 10 local authority districts all being located in Scotland. East Ayrshire is the least expensive council area in the UK, with typical mortgage payments accounting for… Read more...

Market Research Uncovers Top Necessity When Britons Research Holidays Online

August 2012 - Sport, Leisure and Tourism

A poll of 1,049 adults (who have been abroad in the past year) by online travel agency www.sunshine.co.uk has discovered that air conditioning is the most crucial necessity for those researching holiday accommodation. After tackling the heat, the next top… Read more...

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