Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Market Research Highlights Need for More Investment to Keep Cyclers Safe

September 2012 - Transport & Infrastructure

According to a survey by YouGov for Motor.co.uk, the London Olympics have had a positive impact on the public’s perception of cyclists although this is dampened by safety issues - more than a third of motorists said they have reassessed their previously… Read more...


Market Research Uncovers What Britons Rate as Least Trusted Professions

September 2012 - Professional Services

A survey of 2,000 people by consumer group Which? has revealed the professions that Britons trust least. Ranked by the percentage of people who said they are trustworthy, the professions that the public find most suspicious are politicians and journalists… Read more...


Market Research Finds UK Businesses Keen on IT Outsourcing

September 2012 - Information Technology

KPMG’s annual IT Service Provider Performance Study has revealed that the UK continues to value outsourcing, while developing new reasons for doing so and different ways of going about it. The survey analysed 630 IT outsourcing contracts worth £14bn.… Read more...


Poll Sees Banking Giants Outperformed by Smaller Providers in Satisfaction Score

September 2012 - Financial Services

Market Research by Which? has shown that major UK banks are still failing to rank high on the satisfaction test and are falling behind financial competitors such as online-only providers and large retailers. The poll questioned 48,826 Britons about their… Read more...


Market Research 'Highlights Need' For Dedicated Business Bank

September 2012 - Financial Services

A recent study carried out by the Federation of Small Businesses suggests that banks are refusing more than 2 in 5 applications for credit from small businesses in Britain. The survey, which found that half of the 2600 respondents were looking to expand in… Read more...

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