Market Research Insights and Research Findings
Latest Market Research Insights
Market Research Shows Olympic Athletes Outpacing Corporations in Branding Stakes
August 2012 - Sport, Leisure and Tourism
Research carried out by ICM Research on behalf of Third City shows that less than a quarter (24%) of Britons were able to name any sponsor of the Olympics when questioned on 11 and 12 July – just over a fortnight prior to the beginning of the games.… Read more...
Market Research Uncovers UKs Best Heritage Attraction
August 2012 - Sport, Leisure and Tourism
Which? Travel magazine conducted a survey to find out the top heritage site in Britain – rather than popular tourist landmarks such as the Tower of London or the Houses of Parliament, Stirling Castle in Scotland has won the crown. The Which? respondents… Read more...
Survey Finds Many Britons Struggling to Pay High Energy Bills
August 2012 - Utilities
Market research by comparison website Findenergysavings.co.uk has discovered that the weak economy has left Britons struggling to meet the unprecedented price hikes levied by the ‘Big Six’ energy suppliers last year. While traditionally the elderly… Read more...
Market Research Finds Landlords Pleased but Tenants to Suffer Rise in Rental Fees
August 2012 - Housing
Due to weak mortgage lending levels for first-time buyers and the generally poor economy preventing many Britons from being able to afford to get onto the property ladder, there has been a major increase in rental demand – this is cause for celebration… Read more...
Survey Reveals Many Britons Clueless about Major UK Inventions
Market research by the Science Museum has discovered a substantial lack of public awareness regarding the inventions Britain is famous for – this includes the Internet and television. A total of 1,400 members of the public were surveyed to coincide… Read more...