Market Research Insights and Research Findings
Latest Market Research Insights
Poll Finds UK Shoppers Want Improvement to Online Checkout Process
May 2012 - Retail
A survey by MasterCard has revealed where small businesses and private sellers are falling down in their online customer experience. The market research found that consumers are most frustrated online when it comes to entering payment, billing and shipping… Read more...
Survey Discovers Many UK Drivers Confused Over Tackling Tyre Flats
April 2012 - Transport & Infrastructure
The latest Kwik Fit survey has revealed that many Britons are alarmingly unprepared for a tyre flat - 1.3 million British motorists don’t know if their vehicle has a spare wheel and a further 1 million confessed to not having any provisions whatsoever… Read more...
European Study Finds Britons Leading the Way in Mobile Gaming
April 2012 - Information Technology
A survey of the UE5 market - England, France, Germany, Italy and Spain – has shown that the UK ranks highest for mobile gaming in terms of uptake and frequency. While the amount of people in Europe playing games on their mobile at least once a month… Read more...
Survey Reveals Rise in Restaurant Voucher Popularity
April 2012 - Food
Market research exploring UK voucher use in restaurants and pubs by Peach Factory has found that more than two in five consumers out of the 2,000 polled now rate vouchers very or extremely important when deciding where to eat out. Young people were revealed… Read more...
Survey finds Dundee University provides best student experience
April 2012 - Education
A recent survey has found that students at the University of Dundee enjoy the best quality of university life within the UK. The Times Higher Education magazine’s annual poll was based on the opinions of over 14,000 UK undergraduates. Students… Read more...