Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Uncovers Rise in Diversity of British Family Life

May 2012 - Public Consultation

A survey conducted by parenting website Netmums has revealed the changing face of the family structure in Britain. Overall, the traditional nuclear family model is on the wane. Less than two thirds of British household at 61% now consist of a married couple… Read more...

Market Research Finds Most UK Businesses Braced for Rise in Cyber Attacks

May 2012 - Business Support

A survey by information intelligence solution provider BAE Systems Detica has found that as many as 85% of UK businesses believe cyber attacks will increase over the next few years. Dubbed ‘Business and the Cyber Threat: Curiously Confident?’,… Read more...

Survey Finds UK Households Damage Budget by Throwing Too Much Food Away

May 2012 - Food

According to market research by frozen food retailer Birds Eye on kitchen habits, UK families are generally throwing away £270 a year (£5.20 per week) on discarded food and drink. While the average household spends £68 a week on food, 91%… Read more...

HSBC Survey Reveals Changing British Budget for Garden Enhancements

May 2012 - Housing

The annual HSBC Gardens Survey has shown that despite the woeful economic climate, British homeowners are increasing their spend on landscaping to boost their property’s value. In total, the nation will outlay £3.9bn on their gardens in 2012 –… Read more...

Survey Finds Majority of Britons Struggling to Meet Rising Petrol Costs

May 2012 - Oil and Gas

A survey by car valuation company Glass.co.uk has revealed that many UK drivers are near ‘breaking point’ when it comes to paying for rising petrol costs. The continuing petrol hike is set to drive some motorists off the roads for good, with as… Read more...

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