Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Discovers Britons Want Improved Online Customer Service

April 2012 - Business Support

Live chat software provider Netop has conducted a survey of over 2,000 UK business and consumers which uncovered a lack of availability and quality when it comes to online customer service. The study showed there is public demand for streamlined live chat… Read more...

Large Numbers of Britons Planning to Be Absent from UK During Olympics

April 2012 - Sport, Leisure and Tourism

According to a new survey by foreign exchange company Travelex, 10 million Britons have made plans to avoid the upcoming London Olympics 2012 – which starts on July 27 and ends on August 12. This equates to more than a quarter of the UK population making… Read more...

Media Literacy Survey Finds Britons Going Online 50% More Than 5 Years Ago

March 2012 - Information Technology

Ofcom's latest Adults Media Use and Attitudes study has revealed that Britons are now spending 50% more time online than five years ago. The average user now spends more than 15 hours each week online compared to just under 10 hours weekly in 2007. Smartphone… Read more...

Market Research Finds Link between Exercise and High Earnings

March 2012 - Business Support

A survey of 1600 Britons by the UK charity Nuffield Health has discovered a link between those who earn a good salary and those who exercise frequently. On average, high earners were found to work out at fitness centres around three times more than those… Read more...

Poll Finds Brits Spending 15,600 pounds at Coffee Shops Due to Lack of Know-How

March 2012 - Retail

A poll of 2,000 Britons by Douwe Egberts has discovered that the nation is spending at least £15,600 in coffee shops over a lifetime. While 69% of those surveyed spend between £1 and £5 in coffee shops five days a week, the study also revealed… Read more...

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