Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Finds Britons Getting Fed Up With Exorbitant Train Fares

January 2012 - Transport & Infrastructure

Market research by Passenger Focus has found that Britons are increasingly disgruntled about the expense of train travel in the UK. While overall satisfaction with rail journeys remained mostly the same as last year at 84%, rail passengers have said that… Read more...

Market Research Reveals Importance of Wi-Fi at Hotels for British Travellers

January 2012 - Information Technology

A survey by The Mystery Dining Company has highlighted UK Consumer views on Wi-Fi availability and costs when staying at hotels. The study found that 8 in 10 consumers find Wi-Fi availability to be an important factor when choosing where… Read more...

Market Research Shows the UKs Most Desirable Companies to Work For

January 2012 - Business Support

The latest survey of more than 2,133 UK adults by YouGov on behalf of Croner has revealed the top rated companies to work for in Britain. When respondents were asked: "If you could work for any company which one would it be?”, search giant Google… Read more...

Market Research Measures Growth Potential of Streaming TV in UK

January 2012 - Media and PR

The Barometer survey by KPMG, done every six months to measure the UK public’s media consumption, has revealed the results of their latest study on 2177 people aged 16 years plus – it shows that streamed TV uptake is on the rise. Increased smartphone… Read more...

Study Uncovers Britains Favourite Food Choices

January 2012 - Food

A national market research study by Food Network UK has revealed Britain’s most-loved food. In top position for favourite dish is Chinese stir-fry, replacing the previous premier winner which was chicken tikka masala. This Cantonese creation, usually… Read more...

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