Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Poll Reveals Two-Thirds of Britons Fill Their Garage with Clutter Instead of Cars

November 2011 - Public Consultation

A new survey of 1,000 British adults on behalf of Aviva has found that 66% of UK households use their garages to store possessions rather than to park their car. The ‘Garage Gridlock’ study found that 25% of those surveyed admitted to parking… Read more...

Britons Increasingly Concerned About Halloween Mischief Week

October 2011 - Public Consultation

A survey commissioned by Santander Insurance has revealed that many people are jittery about Halloween trick or treating. Of those who took part in the poll, 22% thought trick or treating should not take place this year, 43% would support a ban on people… Read more...

UK Poll Discovers People Most Content At Age 38

October 2011 - Public Consultation

In contrast to the popular belief that “life begins at 40”, a new poll has revealed that 38 is the age at which Britons feel most content with their lives. Carried out by The Huffington Post UK Lifestyle website, the survey of 2,000 British adults… Read more...

Survey Discovers Major Loss of English Words in Favour of Text Speak

October 2011 - Education

To mark the launch of a book which tells the story of language called Planet Word, researchers surveyed 2,000 adults on their use of words. The study found that shortened text message-style terms are replacing the words which our parents and grandparents… Read more...

Poll Finds UK Needs To Improve Customer Service Ahead of 2012 Olympics

October 2011 - Retail

A poll carried out by analysts Sidona Group as part of National Customer Service Week has found that there is a “clear need” for enhanced staff training in preparation for the 2012 Olympic Games. Leisure and tourism workers have been revealed… Read more...

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