Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

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Latest Market Research Insights

Poll Finds Despite Knowing Risks, Britons Skimp On Sunscreen

September 2011 - Health

  Despite high levels of awareness of the dangers of exposure to the Sun, a recent poll by YouGov suggests that Britons are still risking their health by getting sunburnt. Over 90% of Britons surveyed said their skin has been sunburnt, whilst around… Read more...


Survey Finds Rise in Public Acceptance of Online Dating

September 2011 - Public Consultation

A study by UK online matchmaking site SingleMe has found that people in their thirties and forties increasingly view the use of an Internet dating service as socially acceptable. The survey, which looked at how dating is perceived by different age groups… Read more...


Majority of Parents and Children Want Tougher Discipline in UK Schools

September 2011 - Education

A survey by The Times Educational Supplement has revealed that both parents and schoolchildren have voted for teachers to take tougher measures when it comes to classroom discipline In total, 91% of parents and 62% of children want tougher discipline in general,… Read more...


Results Out on Latest London Restaurants Survey

September 2011 - Food

User-generated entertainment and lifestyle ratings website Zagat has today released the findings of their annual London Restaurants Survey. A total of 5,497 diners were surveyed, and the study also included ratings and reviews of 1,187 restaurants in Greater… Read more...


Survey Reveals the Books Britons Love Most

September 2011 - Education

A poll of more than 6,000 Britons for World Book Night has uncovered the nation’s best-loved books, with Harper Lee's To Kill a Mockingbird topping the list. The World Book Night survey asked people to submit the top 10 titles they most love to… Read more...

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