Automotive Market Research Insights And Findings
Automotive Market Research
Below you will find the latest automotive market research insights, automotive news and research findings. The most recent automotive articles can be found at the top.
The automotive market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.
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Survey finds majority prefer to buy cars online
October 2015
A recent survey of motorists by Trusted Dealers has revealed that the amount of people who would prefer to purchase a car online is notably larger than those who would prefer to buy through a main dealer. Of the 1,000 respondents in the survey, approximately… Read more...
Survey finds cars are still the most common mode of transport
September 2015
The most recent annual National Travel Survey has revealed that travelling by car is still the main form of transport for people in the United Kingdom, with 64 per cent of trips made in 2014 being by car. As well as this 78 per cent of the total distance… Read more...
Study finds Mini is the most reliable used car
September 2015
According to a recent study by British car manufacturer, BreakerLink’, Mini produces the most reliable used cars in the UK. Closely following Mini was: Toyota, Ford and Volkswagen. The BreakerLink Used Car Reliability Study, was designed to measure… Read more...
Survey finds a car’s image is more important to young drivers than safety
August 2015
As a result of the findings from a recent survey by Brake, the road safety charity, and Direct Line, young people have been warned to put safety first when looking to buy a new motor. The key finding of the survey was that young people put less of a priority… Read more...
Many motorists don’t trust used car dealerships, market research finds
June 2015
A recent survey on behalf of the RAC has revealed that one third of motorists in the UK would never buy another car from a car dealership they’ve previously bought from, highlighting a sense of mistrust amongst consumers. The RAC questioned 1,500 motorists… Read more...
Survey reveals which in-car infotainment features consumers do not use
June 2015
A recent survey on the behalf of automotive consultants, SBD, has discovered that automakers are unnecessarily manufacturing their cars with features that consumers are not using, or even aware of in some cases. The survey of approximately 14,000 car… Read more...
