Automotive Market Research Insights And Findings

Automotive Market Research
Below you will find the latest automotive market research insights, automotive news and research findings. The most recent automotive articles can be found at the top.
The automotive market research findings have been sourced from the UK, Europe and the rest of the world. Please note that the research projects contained in these articles may or may not have been conducted by DJS Research Ltd.
Simply click on "Read More" to read the full article.
We do hope you find our resource useful! Feel free to share this automotive resource with your friends and colleagues using the social media icons at the bottom of this page. Other sector research findings can be found here: Market Research Insights
Least reliable car manufacturers are Bentley and Porsche, survey finds
April 2015
A recent survey by What Car? and Warranty Direct has found that Bentley and Porsche are two of the most unreliable car manufacturers. The two luxury car makes were ranked bottom of a table of approximately 38 car manufacturers. Contradictorily,… Read more...
Car dealers are getting quicker at responding to online queries, survey finds
March 2015
A recent survey conducted by Motors.co.uk has found that car dealerships are improving at responding to online enquiries. The survey found that almost a quarter of car dealers replied to an online query within an hour of it being sent. In March 2015, 100… Read more...
Lexus named the most dependable auto
February 2015
The J.D Power 2015 U.S Vehicle Dependability Survey, which has been conducted annually since 1989, has reported that Lexus manufactures the most reliable cars, an accolade which the automaker has held for four years. The survey questioned 34,000 original… Read more...
Public divided on whether driverless cars are trustworthy
February 2015
A recent poll by uswitch.com has found that 48 per cent of people would not be willing to travel by driverless car, whereas the remaining 52 per cent would. However, 16 per cent of those questioned by uswitch.com claimed to be “horrified” by the… Read more...
More cars being bought out of desire, as opposed to need, AutoTrader finds
January 2015
AutoTrader’s 2015 Automotive Buyer Influence Survey has revealed that just over 3 in 5 (61 per cent) car buyers bought their latest car out of desire, not need. The research questioned more than 2,300 buyers of cars, both new and used, to determine… Read more...
Large proportion of drivers do not know core road traffic signs, survey finds
December 2014
A survey, which was conducted by Bury online car dealership, JamJar Direct, has found that a large percentage of drivers are either unsure of what some road signs mean or are confused by them. The findings from the study showed that nearly 70% of drivers… Read more...