Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

4 in 10 UK adults distrust local recycling services, according to poll

September 2019 - Local Government

4 in 10 UK adults distrust local recycling services: A survey has revealed a distrust of local authorities when it comes to recycling, with 42% believing that most of their recycling is ‘thrown in’ with the general waste by their local council.… Read more...


One in four UK shoppers are reducing the amount of fast fashion they buy, reveals survey

September 2019 - Retail

One in four UK shoppers are reducing the amount of fast fashion they buy: A survey of UK shoppers has found that more than a quarter opolled (27%) are actively reducing the amount of fast fashion they buy. Similarly, a third (33%) are purposely avoiding buying… Read more...


4 out of 5 MPs think social media has negative impact on politics, reveals survey

September 2019 - Central Government

4 out of 5 MPs think social media has negative impact on politics: A  poll asking MPs for their opinions about social media and politics found that 81% believe social networking platforms have changed public opinion about MPs for the worse. The… Read more...


69% of people with long-term health issues would like to be more active, reveals survey

September 2019 - Sport, Leisure and Tourism

69% of people with long-term health issues would like to be more active: Research for Sport England has revealed that almost seven out of ten people surveyed who are managing a long-term health condition, would like to be more active. Two-thirds also said… Read more...


Three in ten middle-aged people would be willing to drink lower strength alcohol, according to poll

September 2019 - Food

Three in ten middle-aged people would be willing to drink lower strength alcohol: A survey of 40-64 year-olds commissioned by alcohol education charity, Drinkaware, has found that 29% would be willing to choose a lower-strength alcoholic drink and 86%… Read more...

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