Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

More than three-quarters of UK motorists say owning a car is ‘essential to everyday life’, according to poll.

September 2019 - Automotive

More than three-quarters of UK motorists say owning a car is ‘essential to everyday life’: A new survey has suggested that many of us would struggle to give up our cars, especially those living in rural areas. The survey of 2,000 UK car owners… Read more...


Nearly a quarter of Brits need parents’ help to fund house deposit

August 2019 - Financial Services

Nearly a quarter of Brits need parents’ help to fund house deposit: A survey has found that almost a quarter of Brits (23.5%) have to enlist their parents’ help (or other family members) when it comes to getting a deposit together to buy… Read more...


69% of UK motorists put off electric cars due to fears over charging points, reveals survey

August 2019 - Automotive

69% of UK motorists put off electric cars due to fears over charging points: A survey has revealed that the number one reason motorists in the UK are turned off electric vehicles (EVs) is because they fear the infrastructure to recharge their vehicle… Read more...


42% of consumers not aware how much sugar they consume, reveals poll

August 2019 - Food

42% of consumers not aware how much sugar they consume: A survey of consumers has revealed that more than four in ten have no idea how much sugar they have consumed in the last 24 hours. It also revealed that when it comes to dieting, avoiding sugar… Read more...


Three-quarters of marketers say video is top priority, according to poll

August 2019 - Media and PR

Three-quarters of marketers say video is top priority: New research has revealed that video is the top priority for marketers over the rest of 2019 and 2020. The research by Mondo polled over 1,000 creative marketers and digital decision makers and found… Read more...

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