Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

An individual child is estimated to have received £56 worth of Easter gifts this year

April 2015 - Retail

A recent survey of 2,118 parents, has estimated that on average, an individual child received £56 worth of Easter eggs and presents over the course of the Easter weekend. The research – which was conducted by VoucherCloud – also found that… Read more...


Mental health problems in schools on the rise, survey finds

April 2015 - Health

A recent poll, conducted by the Association of Teachers and Lecturers, has shown that teachers are seeing an increase in child mental health problems in the classroom. The survey reveals that approximately 50 per cent of teachers have seen a rise in young… Read more...


Man City’s Champions League campaign not good enough, survey finds

April 2015 - Sport, Leisure and Tourism

A recent MEN Sport survey has found that fans believe Manchester City’s most recent campaign has been ‘not good enough’. After City’s 3-1 defeat to Barcelona in the Europe’s premier cup competition, fans were asked by MEN Sport… Read more...


Marketing and IT at pharma companies should collaborate to increase digital presence, survey finds

April 2015 - Pharmaceutical

A recent survey by Accenture has found that chief information officers and chief marketing officers of pharmaceutical companies need to work together to increase their use of digital technologies. Accenture surveyed 22 chief information officers and 24 chief… Read more...


UK companies regret 1 in 10 recruits, survey finds

March 2015 - Professional Services

A recent survey has found that UK companies regret hiring 1 in 10 (10 per cent) recruits. The report, published by recruitment firm, Robert Half, also claimed that 70 per cent of human resources directors have regrets about either a contractor or full-time… Read more...

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