Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Uncovers Public Dissatisfaction Over Rail Company Services

February 2013 - Transport & Infrastructure

A new survey by consumer group Which? has discovered that over half of the UK’s train companies score only 50% or lower in terms of customer satisfaction ratings from 7,500 regular rail users. Despite major fare hikes introduced last month, only… Read more...

Survey Finds Drop in Book Reading Amongst Britons

February 2013 - Education

A YouGov survey carried out on a sample of 2,059 UK adults in January has revealed that reading books as a pleasurable pastime has decreased significantly in modern times. The study found that a quarter of Britain’s adult population, equating… Read more...

Online Survey Sees Many Britons Succumb to Buying Fake Fashion

February 2013 - Retail

YouGov has conducted an online survey of more than 2,000 UK adults for luxury fashion resale site Vestiaire Collective to determine the attitudes of Britons towards counterfeit fashion. Surprisingly, as many as 22% of the respondents admitted to knowingly… Read more...

Survey Demonstrates MBA Graduates Earning More than a Decade Ago

February 2013 - Professional Services

The latest Careers Survey by the Association of MBAs (AMBA), an international authority on postgraduate business education, has shown that an MBA degree still packs a punch, despite the weak state of the economy. MBA graduates from business schools… Read more...

Poll Uncovers the Gifts Women Most Despise on Valentines Day

February 2013 - Retail

Market research conducted by money-saving website NetVoucherCodes.co.uk asked 1,000 women in the UK to name the most unromantic gifts they could receive on February 14th – men will be surprised as well as mortified by many of their answers. While… Read more...

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