Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Market Research Discovers Hike in Retail Crime and Associated Costs

January 2013 - Retail

  A new survey by The British Retail Consortium (BRC) has revealed that retail crime is on the rise as a result of more serious, organised criminality. The market research gathered data from 44 retail groups, representing 58% of the sector by turnover,… Read more...


Survey Measures Most and Least Affordable 2013 Holiday Getaways for Britons

January 2013 - Sport, Leisure and Tourism

  A new survey by Post Office Travel Money has revealed the cheapest and most expensive holiday destinations for Britons in 2013. The Post Office Worldwide Holiday Costs Barometer surveyed 42 locations and measured such factors as in-resort prices for… Read more...


Survey Finds Britons Not Bothered by GM Food Issue

January 2013 - Food

  Market research by the UK Food Standards Agency has revealed that most Britons do not care about eating genetically modified (GM) food. The Food Standards Agency published certain survey findings as part of its research into consumer attitudes when… Read more...


Survey Indicates UK Businesses at Risk by Neglecting Growing Older Workforce

January 2013 - Business Support

According to a recent survey by e-learning solution provider Skillsoft, UK employers are missing out on valuable skills and experience by overlooking older workers. The market research, which questioned over 500 CEOs of UK businesses comprised of more than… Read more...


Survey Reveals Tablet Uptake amongst Young Britons Boosts News Readership

January 2013 - Media and PR

  An online survey carried out between 28 and 31 December 2012 by YouGov on behalf of industry marketing body Newsworks has demonstrated that contrary to previous perceptions, the younger generation is interested in news and are keen to read it via apps… Read more...

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