Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Travel Poll Puts Uncovers Most Offensive Plane Experiences Suffered by Passengers

November 2012 - Sport, Leisure and Tourism

  In line with the upcoming festive season when airlines expect many Britons to be taking flights to visit friends and family, market research was conducted by online travel website Sunshine.co.uk to uncover the biggest annoyances suffered by passengers… Read more...


Study Shows Social Media Becoming Increasingly Important To Small Businesses

November 2012 - Media and PR

A recent survey of small businesses, conducted by Vertical Response, has shown that an increasing number have started using social media as both a means of marketing and to connect with other businesses.  The survey revealed that Facebook remained the… Read more...


Poll Demonstrates Customer Feedback is Key to Retailer Success

November 2012 - Retail

  Market research by Customer First Solutions has shown that the UK retail industry could save millions of pounds from lost custom if they gave their consumers the opportunity to provide feedback in-store. The poll of 2,000 Britons found that over half… Read more...


Study Shows Football Clubs Hit Hard By Financial Difficulties

November 2012 - Sport, Leisure and Tourism

A recent study conducted by The PKF Football Industry Group's 'Leagues Apart' has revealed that more than two thirds of football clubs across England and Scotland are facing major financial difficulties in the recent tough economic times. … Read more...


Poll Reveals BMW Crowned As Most Trustworthy Company Car

November 2012 - Automotive

An annual vehicle reliability survey by industry publication Fleet News has seen BMW crowned as most trustworthy company car and Ford topping the van list. The study asked FN50 companies to rank their best performing vehicles for reliability based on breakdowns… Read more...

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