Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Poll Finds Proposed Rise in Fuel Prices Could Cost Some Britons Their Job

March 2012 - Utilities

A poll of 16,647 of its members by the AA has found that some Britons will have to change or quit their jobs if Augusts’ planned fuel duty increase occurs, since they will not be able to afford the petrol costs. The planned rise in fuel prices will… Read more...

New IAB Survey Reveals Increasing Surge in Mobile Retail Popularity

March 2012 - Retail

Market research by the Internet Advertising Bureau (IAB) has uncovered the extent of British mobile habits. The massive surge of mobile device uptake in the UK is increasingly creating a nation of what has been termed “triple screeners” –… Read more...

Market Research Finds Britons Now More Optimistic About Sending Money

March 2012 - Automotive

According to a new survey by financial information company Markit, Britons are feeling more positive about job security, so are more willing to open their purses for purchases. While almost a half of UK households still think their finances will get worse… Read more...

Survey Results Warn Public about the Career Risks of Social Networking

March 2012 - Public Consultation

The 2012 annual technology market survey by PR company Eurocom Worldwide has revealed the risk of social networking when it comes to people’s careers. The poll found that one in five UK IT employers have rejected a job applicant after viewing their… Read more...

Market Research Finds Young Children Increasingly Using Gadgets

March 2012 - Education

A survey of 2,000 parents commissioned by Leapfrog has uncovered the technology usage of British children aged ten and under. The market research showed that UK kids spend 58 minutes a day at home using gadgets, with 63% owning a camera, gaming or mobile… Read more...

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