Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Reveals Most Common Car Brands Chosen By Cheating Spouses

April 2012 - Automotive

A survey by “extra-marital” dating site IllicitEncounters.com has uncovered the cars most favoured by cheating spouses. The 640,000 UK members of the cheeky site were polled, with the result that BMW’s have been exposed as the number one… Read more...

Market Research Demonstrates VoIP Is The Way Forward for SMEs

April 2012 - Business Support

Telappliant has now completed an industry-wide survey which reveals that by 2013, almost 7 out of 10 UK SME’s will be using VoIP (making phone calls using the Internet) to cut costs. In total, 41% of SME’s are already actively using VoIP telephony… Read more...

Shocking Poll Discovers Many Britons Clueless About World Geography

April 2012 - Education

A survey of 1,318 UK adults by online travel agent www.sunshine.co.uk has discovered an alarming ignorance amongst Britons when it comes to capital cities around the world. Contrary to the belief that Brits are a nation of experienced travellers, the… Read more...

Poll Uncovers Public Perception of 3D Technology

April 2012 - Information Technology

A new poll published on 3dfocus.co.uk has revealed what Britons think about 3D entertainment. The question: “Do you think 3D will become truly ubiquitous? (ATM screens, portable DVD players, websites etc.)” received 772 responses, of which 49%… Read more...

Market Research Indicates Expectation of Last Minute Hotel Bookings for Olympics

April 2012 - Sport, Leisure and Tourism

A survey by deals website Travelzoo has found that 12% of Britons have not yet secured their accommodation for visiting the capital during the Olympics, promoting the prediction that London hotels will see a surge in last minute bookings. The study also revealed… Read more...

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