Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Shows Majority of Britons Now Choose Renting Over Buying

May 2011 - Housing

A recent survey by Halifax of 8,000 people aged between 20 and 40 has revealed that two thirds of people who do not own their own home are not expecting to buy a property. The mortgage lender has found that strict lending criteria, high property prices and… Read more...

Majority of Britons Havent Tasted English Wine Research Finds

May 2011 - Food

To coincide with English Wine Week, a survey of 2,000 people has revealed that 54% of the UK public have never tasted wine produced in Britain. The survey, carried out by cottage letting agency cottages4you, also found that only 11% of Brits have visited… Read more...

Smile Survey Finds British Public Slacking on Dental Hygiene

May 2011 - Health

From the 15th May to the 15th of June, Britain will commemorate National Smile Month – a survey to compliment the theme by Wrigley has shown however that an alarming percentage of the UK population are neglecting their oral care. The national campaign… Read more...

Ofcom Survey Reveals O2 Best for UK Mobile Broadband Speeds

May 2011 - Telecommunications

Communications watchdog Ofcom has conducted a new survey to find the UKs leading broadband provider - O2 come out on top for speed, beating its four main competitors. In total, 4.2 million tests were carried out to produce their results, which measured the… Read more...

Study Finds Top Information Officers Believe Cloud Computing Is Over-Hyped

May 2011 - Information Technology

A Vanson Bourne survey of 250 UK Chief Information Officers has revealed that cloud computing, which provides on-demand computer resources and storage from a network rather than a via local computers, doesn’t seem to have revolutionised the IT… Read more...

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