Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Suggests Autopilot Action Can Be Used to Protect Children

June 2011 - Education

A survey carried out by the Child Accident Prevention Trust on more than 5,000 adults has discovered that most people spend a great deal of their lives on ‘autopilot’ - eight out of 10 admitted to carrying out many tasks without any conscious… Read more...

AA Roadside Survey Discovers Worst Areas in UK for Not Wearing Seatbelts

June 2011 - Automotive

A market research study on behalf of the Automobile Association (AA) has revealed that one in 20 drivers do not wear a seatbelt. The roadside survey logged 40,000 cars with the help of 400 volunteers across the UK in April and May – it found a general… Read more...

Market Research Shows Rise in Britons Using Mobile Devices to Plan Holidays

June 2011 - Information Technology

Recent market research by TripAdvisor has shown that mobile devices are becoming an increasingly popular method for Britons to organise their holidays. In total, 27% of those who took part in the survey said they used smartphones and tablets to research the… Read more...

New Research Discovers a Major Increase of Women Working in IT

June 2011 - Information Technology

A poll by online commerce platform PeoplePerHour.com has uncovered a significant increase in the number of women working in the IT industry. There has been a 165% rise in females working in the digital sector in total. Nearly half of those are in design and… Read more...

Study Shows Majority of British Car Owners Feel Ripped Off By High Fuel Costs

June 2011 - Automotive

A poll of 2,500 UK drivers by Admiral has shown that 92% of British car owners feel 'ripped off' by current fuel prices. The 2011 Admiral Survey of Motorists also demonstrated that over half (51%) of those who took part in the study are cutting back… Read more...

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