Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey Shows Worrying Rise in UK Beach Rubbish

April 2011 - Local Government

A new study by the Marine Conservation Society has revealed a 40% average rise in bathroom rubbish spread over Britain’s beaches in the past year. A range of items were found during the societies Beachwatch Big Weekend last September, reflecting the… Read more...

Ofcom Survey Finds Young Brits Now Prefer Mobiles and Web over TV

April 2011 - Telecommunications

Communications regulator Ofcom has revealed in their latest study that that 16-24 year olds would miss their mobile phones and Internet access more than television – this is the first time that young people have not rated TV to be their top form of… Read more...

YouGov Study Warns Most Tablets Pricing Spells Failure

April 2011 - Information Technology

Most tablets launched this year are likely to fail on the UK marketplace unless they can hit the £250 or less price point, according to market research by YouGov. The results of the study show consumers who have so far steered clear of buying portable… Read more...

New Study Suggests Behaviour of UK Schoolgirls Has Worsened

April 2011 - Education

A survey of teachers, heads and other school staff in the UK suggests that girls’ behaviour in the classroom has deteriorated in the last two years. A secondary school teacher who was involved in the study commented: "Boys are more physically aggressive… Read more...

Survey Uncovers What Makes Children Happiest

April 2011 - Public Consultation

A study conducted by Opinion Matters for the Edward Monkton and Purple Ronnie brands has found that children are made happiest by friends, family and birthdays rather than with computer games and other gadgets. The survey of 1,000 children aged up to 16 found… Read more...

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