Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Market Research Finds Barclays Needs More Focus on Customer Care

February 2011 - Financial Services

Results from a recent Which? survey have revealed that only 53% of Barclays’ current account customers were satisfied with their service compared with other personal finance service leaders such as First Direct and Virgin, who have a satisfaction level… Read more...

Market Research Finds Brits Rate Short Breaks and Spain Holidays Top In 2011

February 2011 - Sport, Leisure and Tourism

A recent market research study has revealed that Spain is set to be the most popular travel destination this year. This is proving to be part of an increasing trend of British people travelling within Europe. The market research company GfK Ascent has demonstrated… Read more...

Market Research Software Vendor Confirmit Ranks on EMEA Top 2010 List

January 2011 - Information Technology

Confirmit, the largest global software vendor for Customer Feedback, Employee Feedback and Market Research applications, has today announced its ranking in the prestigious Deloitte Technology Fast 500 EMEA 2010 list. As its name suggests, the Deloitte program… Read more...

Market Research Warns Mobile Strategies Should Focus More on Android

January 2011 - Telecommunications

New research has revealed that UK users prefer the Android operating system to most other smartphones. This sends a warning to marketers that they need to look beyond the popular iPhone in their mobile strategies. Alex Kozloff, Mobile Manager at the Internet… Read more...

Market Research Shows Theatres More Recession Proof Than Restaurants & Pubs

January 2011 - Food

A new market research report has been published which demonstrates that British theatre continues to rise resiliently above the recession, in sharp contrast to the losses suffered by restaurants, clubs and pubs. Those surveyed were grouped according to their… Read more...

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