Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Study Finds UK Advertising Spend To Slow in 2011 but Rise in 2012

March 2011 - Media and PR

New research by the Advertising Association/WARC has shown that UK ad spend will slow to 2.9% this year as the marketing industry tightens its belt because of fears about the state of the economy. The results of the Advertising Association/WARC Expenditure… Read more...

Survey Shows Rise in Brits Choosing UK for Their Annual Holiday

March 2011 - Sport, Leisure and Tourism

An annual travel survey by independent market research company BDRC Continental has found that 48% of the people who took part are seriously considering a ‘staycation’ this year, choosing to remain in the UK for their main holiday. The figure… Read more...

Environmental Poll Shows UK Public Increasingly Concerned Over Water Usage

March 2011 - Utilities

A survey published today, which was commissioned by Wildfowl & Wetlands Trust (WWT), showed the public have a growing awareness and concern about water usage across the UK, with more people willing to make a greater effort to help wildlife and reduce… Read more...

Poll Finds Majority of British Public Want Mandatory Corporate Carbon Reporting

March 2011 - Business Support

New market research commissioned by the government-funded Carbon Trust has found that seven in ten UK consumers say businesses should be required by law to report carbon emissions. The phone poll of 1 000 British adults was conducted by WPP’s BrandZ… Read more...

Survey Shows Britons Increasingly Fed Up With Broadband Speeds

March 2011 - Information Technology

A new survey by Broadbandchoices.co.uk, a website accredited by communications regulator Ofcom, has uncovered a rise in consumer frustration with broadband speeds for the fourth year in a row. More than one third of the 10,000 people surveyed said they were… Read more...

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