Quantitative Market Research Company

Search

Get In Touch

Comments:
Name:
Company:
Email:
Phone:

Approved Suppliers For...

DJS News

DJS Research Ltd Promotes Charlotte Sykes to Research Manager
Mon, 29th Apr 2013
DJS Research Ltd is pleased to announce the promotion of Charlotte Sykes to Research Manager. ... Read More

E-News Sign up

Name:
Email:

Market Research Insights

Android and iOS Account For Majority of Smartphone Operating System Market
Thu, 23rd May 2013
Figures from recent telecoms market research by IDC suggest that Android has moved ahead as the leading ......Read More
New Research Suggests European Smartphone Users Face Price Disparities Compared to UK
Thu, 23rd May 2013
New research in to smartphone tariffs has suggested that, in markets without a ‘maverick’ competitor – such ......Read More
Mobile Phone Users Calling For "Sponsored" Bills, Says Market Research
Thu, 23rd May 2013
Telecoms market research carried out by Guavus, a big data analytics company, has suggested that there is ......Read More
Survey Discovers UK Brands Struggling to Retain Customer Loyalty
Wed, 22nd May 2013

The latest Advertising and Media Market Research by Epsilon has discovered that UK brands are finding it difficult ......Read More
Survey Sees Majority of Britons Spending Their Summer Holiday Locally
Mon, 20th May 2013

Market research by budget hotel operator Travelodge, which questioned 3,000 British adults, has revealed that as many as ......Read More
Consumer Survey Reveals Highest and Lowest Rated High Street Brands
Fri, 17th May 2013

A new survey by consumer watchdog Which? has uncovered the best and worst rated High Street stores in ......Read More
Survey Analysis Shows Pirate Downloaders Also Buy the Most Online Content
Wed, 15th May 2013

A follow-up analysis of market research conducted by Government watchdog Ofcom has revealed some interesting results about pirate ......Read More
Electric Car Market Seems Unlikely To Accelerate, Suggests Research
Tue, 14th May 2013
Recent news in the electric car industry has led some analysts to voice disbelief in Barack Obama's target of ......Read More
Study Shows Western Europe's Main Dealer Count Declined in 2012
Tue, 14th May 2013
Research by ICDP (based in the UK) has suggested that the collapse in demand for cars in Western Europe ......Read More
Research In To Classic Car Market Reveals Top Twenty Most Endangered British Cars
Tue, 14th May 2013
New research released by HonestJohn.co.uk reveals the top 10 most endangered Biritsh cars. Of the 10 on the list, ......Read More

Quantitative
Market Research

DJS Research Ltd have vast experience in conducting quantitative market research and are able to adopt the full range of quantitative methodologies, including:

Telephone interviewing (in-house CATI unit)
Face to face interviewing (fieldforce throughout the UK)
Online research (using state of the art NEBU software)
Postal/self completion
Hall tests
Data processing (in-house data processing team)
Production of data tabulations
Reporting
Panels

Whether you want to conduct 100 interviews or a 1,000+ with consumers or businesses we are able to help you.

If you are not familiar with quantitative market research, we have provided some further information below...

Market research data collection techniques fall under one of two broad methodologies: Quantitative Research (such as street surveys, telephone interviews, hall tests, door to door, product placements) and Qualitative Research (focus groups and depth interviews).

Both these methods provide different but valuable insights into consumer behaviour and are often most valuable when combined, although they are frequently conducted independently.

In essence, quantitative research seeks to discover how many people think, act or feel a particular way (as opposed to why they do) and as such this form of research often utilises large samples ranging in size from around 50, up to thousands of respondents - though it is key that all respondents are asked the same series of questions regardless of sample size.

To allow for better statistical analysis quantitative research studies most often take the form of a tightly structured closed-question questionnaire undertaken either over the phone, on the street, by post (self-completion) or through web based sessions.

Though there are other alternatives such as face to face interviewing in homes or omnibus surveys (where clients pay for several questions that would not be viable normally, but when combined with those of other clients produce a larger more practical survey – these are generally run on a weekly basis and different companies will subscribe as and when they require data).