Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

Survey finds support for superfast broadband service

March 2016 - Telecommunications

A recent online survey, conducted by broadband comparison website, ISPreview.co.uk, has revealed that 77 per cent of people were in favour of the Government's plan to implement as 10Mbps (Megabits per second) Universal Service Obligation (USO) and the… Read more...

Survey finds online shopping is to be defined by customer experience this year

March 2016 - Retail

A recent market research project, commissioned by SLI systems, has revealed that the effort is to be dedicated to boosting sales through delivering the best possible e-commerce experience. The survey of retailers - which operate websites offering safe online… Read more...

Greater ROI for programmatic advertising, survey finds

March 2016 - Media and PR

According to a recent survey by the digital marketing experts, AdRoll, the majority of marketing professionals believe that programmatic adverts provice a greater return on investment (ROI) than traditional media. The market researchers spoke with 220 senior… Read more...

Survey finds Brits want to retain ‘Easter’ on chocolate egg packaging

March 2016 - FMCG

A recent survey – commissioned by the Meaningful Chocolate Company - has revealed that the majority of British people want to keep the word ‘Easter’ on chocolate Easter egg packaging, with a resounding 79 per cent feeling that the word should… Read more...

Record number of rich Brits donating at least 1 per cent of wealth to charity

March 2016 - Voluntary

According to a survey published by The Sunday Times, the rate of the wealthiest Britons donating at least 1 per cent of their earnings to charity is at a record level. As part of the market research, the donations of more than 300 individuals, who appeared… Read more...

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