Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latest insights are listed below or you can click here to view insights by sector.

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

If you'd like to discuss any of the matters covered in our insight articles, our own reports or to chat about any aspect of research, please contact us at contact@djsresearch.com. Also, if you'd like you'd like to receive tailored, sector specific market research insights direct to your inbox please drop us a note be added to our mailing list.

Latest Market Research Insights

75 per cent of council websites are good for seeking local tips

February 2016 - Local Government

According to the findings of a recent local government survey, more than 75 per cent of county councils provide a very good or good service for individuals looking for information about their local tips. The survey also found that this was still the case… Read more...

Recent survey finds a quarter of a million car buyers not test driving before they buy

February 2016 - Automotive

A recent automotive survey, carried out by webuyanycar.com, has revealed that around 250,000 individuals buying used cars are failing to take cars out for a test drive before they part with their money. Almost 10% of the 1,000 car buyers involved in the survey… Read more...

Most teachers know pupils who come to school without having breakfast

February 2016 - Education

A recent survey of teachers in England and Wales has revealed that approximately 4 in 5 teachers encounter hungry children, who have not been given breakfast, arriving at school every week. As well as this, around two in three teachers said that they knew… Read more...

Survey finds Wrexham has the highest rate of homelessness in Wales

February 2016 - Public Consultation

A recent survey by the Welsh Government has revealed that Wrexham has the highest rate of people sleeping in the street, during a one night survey exploring homelessness. The study revealed that per 10,000 households in Wrexham, there were 2.9 people sleeping… Read more...

NFL Super Bowl 50 ads considered entertainment, not marketing, survey finds

February 2016 - Media and PR

A media and PR survey into NFL Super Bowl 50 advertisements – which was conducted in the month before Super Bowl Sunday – has revealed that viewers consider the adverts, which air during the game, as entertainment, as opposed to marketing, although,… Read more...

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