Market Research Insights and Research Findings

In this section you will find sector specific market research insights and headlines from across the industry. These insights are designed to provide interesting snapshots of happenings from across our profession in an accessible, quick to digest, format; entirely free to access, they make the perfect read with a cuppa. Our latested insights are listed below or you can click here to view insights by sector. 

Please note that the research projects contained in our insights may or may not have been conducted by DJS Research; sources are always referenced and you can read more about our insight article approach and authors here.

We also keep an online library of published DJS Research reports, that are out in the public domain, and provide a highly comprehensive, free to access, market research glossary.

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Latest Market Research Insights

Survey Shows Majority of Britons Seeking Thrifty Holiday Spending in 2012

January 2012 - Sport, Leisure and Tourism

Market Research by Sainsbury’s Travel Insurance has revealed the trend of Britons looking to save money in 2012 by cutting back on their holiday expenses. Of those surveyed who are planning to travel this year, 78% said that they would spend less this… Read more...


Survey Reveals Current Housing Benefit System Not Acceptable to British Landlords

January 2012 - Housing

A survey of over 1,000 UK landlords by SpareRoom.co.uk has shown that UK landlords are increasingly negative about housing benefit tenants because of payment problems. Landlords cite unreliable, late or no payments as the main issues for their poor view of… Read more...


Market Research Finds iPhone Owners Careless about Cracked Screens

January 2012 - Telecommunications

A new survey by MyVoucherCodes.co.uk has shown that almost half of UK iPhone owners are using their device while putting up with a cracked screen. The market research, which covered over one thousand Apple smartphone owners, was carried out with the purpose… Read more...


Survey Finds UK Business Growth in Jeopardy Due to Lack of Critical Skills

January 2012 - Business Support

According to market research by recruitment company Taleo, which surveyed 500 HR decision makers in large UK companies, most employers in the UK are failing to identify and fill the job roles essential to expanding their business. In total, more than nine… Read more...


Poll Discovers Most Content and Most Unhappy Cities in Britain

January 2012 - Public Consultation

A recent poll of nearly 2,000 Britons by travel guide company Lonely Planet has uncovered the UK’s most gloomy cities. The Welsh capital of Cardiff took the sad crown, with 23% of residents there rating themselves as unhappy. Bristolians came a close… Read more...

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